Over the past 12 months the number of words in search requests has increased as people narrow down their search by locality or other specific terms to get more accurate results. The level of online search in Australia is growing at an unheard of rate.
Australia has about 10,035,700 Facebook users and online retail spending is expected to reach $33.8 billion in Australia by 2012. Almost half of mobile phone users in Australia have Internet enabled phones and about 26% access the Internet from their phones to find information, products and services. These are staggering statistics.
The combination of web, email and social media can generate significantly higher numbers of qualified leads at lower costs per lead. The use of the internet is increasing as people become more accustomed to using it to find all sorts of information, products and services. But to capitalise on this growing trend, you need get it right at the start to get the best results. That’s why we specialise in LSEO, Localised Search Engine Optimisation.
At the end of December 2010, there were 10.4 million active internet subscribers in Australia (excluding internet connections through mobile handsets). This represents annual growth of 16.7% and an increase of 9.9% since the end of June 2010. - ABS December 2010
Facebook now accounts for 29 per cent of all time spent online by Australians – this has seen research group Nielsen define the trend as Facebook Time and Non Facebook Time. - Nielsen, November 2009
No Trust – No Relationship. No Relationship – No Sales
Research has shown that power within online marketing is often abused and misunderstood, resulting in poor implementation and lost opportunities.
Your clients want the convenience and the accessibility of the internet to make life simpler and decision making easier. They want helpful information, useful products and valued services. Most importantly, they want it from trusted local sources.
So we help you provide timely and relevant information on products and services to your clients. We help you leverage the ‘trusted’ relationship that you have with your clients to stimulate more sales and referrals from them. We make sure that you are part of their world, by ensuring ‘your local face’ and ‘your personality’ are brought back into the relationship.
Our websites talk to customers, not at them. We use social media and online feedback systems to learn more about your costumers, so your ‘knowledge’ of them is greater. With this knowledge, our systems can automatically send them information based on their preferences. Everything we do is designed to ensure that trust is at it’s highest. And that is when your sales start increasing.